Discover Battery expands in South-Eastern Europe with Redresoare and Battery Shop Akita SRL in Romania

In a region emerging as a new industrial hub for Europe, Discover Battery joins forces with Redresoare and Battery Shop Akita SRL to bring expertise, precision and long-term performance to the heart of energy solutions.

Giurgiu, Romania – April 23, 2026: Discover Battery continues to strengthen its European network with the appointment of Redresoare SRL and Battery Shop Akita SRL as new partner in Romania, marking a new step in its strategy to build a technically driven and locally anchored distribution network across key markets.

Located in Giurgiu, in southern Romania near the Bulgarian border, Battery Shop Akita combines strong regional positioning with a high level of technical expertise. This strategic location places the company at the heart of a rapidly evolving industrial corridor, where many OEMs and Discover Battery customers are currently developing new European manufacturing facilities. As this region emerges as a key growth engine for the industry, proximity, responsiveness and technical support are becoming increasingly critical. In this context, Battery Shop Akita is ideally positioned not only to support the Romanian market, but also to contribute to Discover Battery’s expansion across South-Eastern Europe.

Demonstrating its long-term commitment to growth, parent company Redresoare is currently investing in a brand-new dedicated Battery Shop Akita facility, scheduled for completion soon at the end of the year 2026. This new infrastructure will significantly strengthen warehousing capacity (300 sq m storage building and 100 sq m of offices), customer service operations, technical support capabilities and future expansion opportunities, positioning Akita as a major strategic hub for battery distribution and aftermarket support in the region and South-Eastern Europe.

Battery Shop Akita currently operates from its headquarters and main warehouse in the Giurgiu area, supported by a centralized technical and service structure developed through Redresoare. This integrated setup combines manufacturing, repair, diagnostics and distribution capabilities in one location, ensuring both responsiveness and technical consistency. Complemented by its digital platforms — baterii-acumulatoare.ro, baterii-industriale.ro and baterii-stivuitoare.ro — and direct sales operations, the company provides nationwide coverage while maintaining the flexibility required to support customers in rapidly developing industrial zones.

More than a distributor, Battery Shop Akita represents a model that is becoming essential in today’s energy landscape, one where performance is no longer defined by the product alone, but by the ability to understand, advise and optimize.

“At Discover, we are building a network of experts, not just distributors,” explains Alexander Marotz, VP Sales and Business Development for Discover Battery. “We look for partners who understand how machines operate in the field, who can interpret technical data and translate it into clear, reliable recommendations. This is exactly what we found with Dragos and his team.”

This technical depth is rooted in the company’s structure. Battery Shop Akita is supported by Redresoare, which has been manufacturing and repairing battery chargers since 2008. This background creates a strong link between battery technologies, charging systems and real operational constraints. Alongside established brands such as Rolls, Zenith, VMF and Ecobat, Redresoare continues to expand its offering. Discover Battery enhances this portfolio with premium solutions and advanced Traction Dry Cell technology designed for demanding applications.

“For us, distributing batteries is only one part of the job,” says Dragos Ionescu, Owner of Redresoare and Battery Shop Akita. “Understanding how a battery behaves within a machine, how it is charged and how it is used daily, that is where performance is really defined. Our role is to help customers make the right decisions, not only at the point of purchase, but throughout the entire lifecycle of their equipment.”

This shift reflects a broader transformation across industries such as aerial work platforms, material handling and industrial cleaning, where batteries have become central to machine performance.

“In the past, the discussion was often focused on price. Today, it is about total cost of ownership,” continues Dragos. “When you consider maintenance, downtime, energy efficiency and reliability over time, the right battery, combined with the right guidance, can significantly improve the economics of a fleet.”

This is where Discover Battery’s technologies and network strategy come together. With advanced solutions such as Lithium, Gel and Traction Dry Cell AGM and Hydro Polymer, Discover is addressing the growing demand for maintenance-free, safe and reliable energy systems adapted to modern equipment.

“Our role is not just to bring technology to the market,” adds Alexander. “It is to ensure that this technology performs in real conditions. That means staying close to customers, understanding their constraints and working with partners who can support them locally with the right level of expertise.”

Across Europe, Discover Battery has built a structured network of logistics hubs and specialized partners, supported by Centers of Excellence dedicated to testing, validation and performance consistency. This approach ensures that customers benefit not only from product availability, but also from a high level of technical support and application expertise.

“The strength of our network lies in its consistency,” Alexander continues. “Every partner is trained, supported and aligned with the same objective: delivering performance in the field. It is not about selling a battery, it is about ensuring that the solution performs, day after day, in demanding environments and with its strong technical foundation and customer-focused approach, Battery Shop Akita is fully aligned with this vision.”

“Our ambition is clear,” concludes Dragos. “We aim to bring real value to our customers through availability, expertise and long-term support. Beyond Romania, we also see strong potential to contribute to Discover Battery’s growth across the entire region.”

This partnership reflects a shared conviction between Discover Battery and its new Romanian partner: in a market where machines are becoming more sophisticated and operational demands more complex, energy performance is no longer just about products, it is about knowledge, precision and partnership.

About Battery Shop Akita SRL / Redresoare SRL

Battery Shop Akita SRL is a Romanian company specialized in the distribution of professional battery solutions for industrial, motive and automotive applications. Supported by Redresoare SRL, a manufacturer and service provider of battery chargers since 2008, the company combines technical expertise with a strong understanding of real-world applications.

To learn more visit: www.baterii-stivuitoare.ro / www.redresoare.ro

About Discover Battery

Discover Battery (part of the SOLV4EX Group) is a global manufacturer of advanced energy storage solutions for industrial, motive and renewable applications. With more than 70 years of innovation, Discover develops high-performance batteries designed to deliver reliability, safety and long service life in demanding environments.

To learn more visit: www.discoverbattery.com