Starting with the next edition in november 2027, AgriVitiEvents will take over the organization of SITEVI, the leading international exhibition for the winegrowing, arboriculture and olive growing sectors.
This transition marks a new chapter in the history of SITEVI, a must-attend event for professionals in the wine, vineyard, arboriculture and olive-growing industries. Drawing on its strong experience in organising agricultural exhibitions and its close ties with industry stakeholders, AgriVitiEvents aims to build on the exhibition’s legacy while giving it renewed momentum.
The ambition is to strengthen SITEVI’s role as a key platform for exchange, innovation, and practical solutions, closely aligned with the real needs of industry professionals. This momentum will be driven by:
- Adaptation to agricultural, technological, and environmental transitions,
- Showcasing innovation and expertise,
- Enhancing the exhibition’s international attractiveness,
- Improving the exhibitor and visitor experience.
« Taking over the organization of SITEVI is both a responsibility and a tremendous opportunity. Our ambition is for every producer to leave with concrete solutions that can be directly applied to their operations. We will do everything possible to facilitate visitor attendance, encourage exchanges, and create genuine moments of interaction and conviviality. Our goal is also to increase exhibitor’s return on investment by growing visitor numbers, developing new services—particularly digital ones—and implementing a cost reduction strategy », emphasizes Frédéric Bondoux, President of AgriVitiEvents.
The AgriVitiEvents teams are already mobilized to prepare the upcoming edition. The visitor and exhibitor offering will be unveiled in March 2026
AgriVitiEvents was founded by AXEMA and Profield Events Group, two key stakeholders in the agricultural and event industries, united by a shared ambition: Delivering useful, practical events closely aligned with professionals’ needs.
About AXEMA
AXEMA is the french association of manufacturers and importers in the agricultural equipment and green spaces sectors. It brings together a diverse ecosystem of companies —manufacturers and equipment suppliers— that design, produce, and distribute machinery and solutions serving all agricultural sectors. AXEMA has 270 member companies including 70% manufacturers and 30% importers, representing a total turnover of €12 Billion in 2024.
About Profield Events Group
For over 25 years, Profield Events Group has been designing and organising innovative professional exhibitions dedicated to the agricultural and green spaces sectors. Creator of outdoor events such as Salonvert and le Salon de l’herbe et des fourrages, as well as indoor exhibitions including ETARF and les 48h du Gazon Sport Pro, the company has established itself as a major player in the French market. For more than 15 years, Profield Events Group has also represented leading german exhibitions in the french agricultural and green spaces markets.
Dates for the 2027 edition: From Tuesday, November 30 to Thursday, December 2, 2027, at the Montpellier Exhibition Center – France
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