Portland, Ore. (January 16, 2019) – Foot fatigue on the job is common in the skilled trades. For those who spend long days standing, walking and moving from task to task, KEEN Utility, a footwear safety innovator, is building new work boot styles with a game-changing comfort innovation designed to provide support and resilience for hard-working feet. New for Spring 2019, the brand introduces a proprietary lightweight midsole formula that delivers extreme underfoot cushioning, support and shock absorption with superior compression-resistance that “bounces” back. This unique blend of compounds provides the same cushion and performance day in and day out through the life of the boot. The new midsole is paired with the ergonomically-designed, removable PU footbed featured in all KEEN Utility styles, delivering next level comfort with excellent cushioned underfoot support.
“On the job site, safety is paramount and comfort is critical,” said Todd Lewis, Product Director at KEEN Utility. “Long days in uncomfortable gear can lead to a variety of challenges with overall body fatigue which can lead to distraction. Our proprietary blend of compounds allows this new midsole to respond intuitively, resisting compression and returning energy to keep feet and legs engaged and comfortable over long periods of time.”
Leading the charge this season is the men’s Manchester , a lightweight boot built for versatility and comfort and a workhorse designed for a variety of skilled trades and work applications including general construction. The boot features a refined outdoor-meets-athletic silhouette and is crafted from full-grain, waterproof leather together with a KEEN.Dry breathable
waterproof membrane, allowing moisture out but never in.
Exclusive to KEEN Utility footwear, the signature asymmetrical aluminum safety toes offer an unobtrusive fit with the lightest weight toe protection that still exceeds ASTM safety standards.
Other performance and safety features include an oil- and slip-resistant non-marking rubber outsole that satisfies Mark II and Satra non-slip testing standards, Cleansport NXT lining providing natural odor protection free of chemicals and perfumes, locking metal lace hooks and reflective webbing for additional safety and visibility.
The men’s Manchester boot retails for $160 and is available in several colorways in both safety and soft toe ($155) silhouettes and will be available online and at participating retailers beginning in February 2019. Visit keenutility.com to view other safety styles featuring the new resilient and compression-resistant midsole technology including the Carson for men and Sparta series, available in both men’s and women’s.
About KEEN Utility
KEEN Utility, a leading industrial and service footwear brand, successfully exceeds footwear safety standards while combining advanced durability and innovation with the same comfort and unparalleled classic fit offered by KEEN outdoor, lifestyle and kids footwear. KEEN Utility footwear is grounded in protection with the goal to make boots to fit you better. The whole you. Discover more about KEEN Utility at http://www.keenutility.com /, Facebook: fb.com/keenutility , Twitter: twitter.com/keenutility and Instagram: Instagram.com/keenutility .
About KEEN, Inc.
KEEN is a values-led, independently owned outdoor footwear brand from Portland, Ore. with a mission to responsibly create original and versatile products, improve lives, and inspire outside adventure. Founded in 2003, KEEN ignited a revolution in the footwear industry with the introduction of the Newport® sandal, launching the concept of Hybrid footwear into the market and setting KEEN on a path of driving consistent product innovation that exists today. KEEN strives to live by its values, from its products to its actions, and by activating communities and individuals to protect and preserve the places where we work and play. KEEN employees passionately endeavor to live fulfilling lives, challenge the status quo, do good, give back, and inspire others. Learn more at: http://www.keenfootwear.com .
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